Deluxe editions of games are anti-consumer even if it is an upgrade. Just sell the whole fucking game to me or don’t sell anything at all.

Well here’s another fun fact about steam for you then, you can sell your game on steam and retain the full profit of the sale by selling steam keys on other platforms like itch.io or humble bundle. The only stipulation to this method of sale is that you have to sell it at the same price the game is listed on steam at. Steam does not take a cut of steam key sales and encourages developers to distribute steam keys. They are free to request from steam and you can request however many you would like. No other platform does this.

30% is average for distribution fees across all media industries.

In the games industry: Microsoft (Xbox): 30% Sony (PlayStation): 30% GOG: 30% (used to be 40%) Steam: 30% Epic: 12% (the outlier) Google (Android): 25-40% Apple (iPhone): 30%

Music and film industry distribution deals range from 10% to as much as 60% depending on your contract. Yes it could be as low as 10% for people who just aren’t that popular. But it’s also not at the upper end of the spectrum for media distribution.